To make your streetwear stand out you must be able to offer something different. You can’t pander to the masses or follow those that have gone before. Statements must be made and new furrows must be ploughed. DFND London lives and breathes this rhetoric.
Launched in 2016, DFND looks to usher in the new generation of fashion aficionados – those unafraid to stand out from the crowd and exude their sartorial confidence.
With edgy designs, bold prints and wavy graphics; DFND is always pushing the boundaries of what is expected from a humble streetwear brand.
But this doesn’t mean you won’t find the usual suspects lurking with intent to entice. Tees, hoodies, joggers and tracksuits all find themselves at home with their feet up in this brand’s ever-expanding wheelhouse.